As we all know, the LED display industry has always been dominated by traditional channels and offline sales. with the gradual decline in the price of LED display, the traditional channel has become a must for all LED display manufacturers!
Now generally well-known LED display companies will require their provincial distributors to act only for their own brands, not for other brands. Want to achieve a dominant but often large brand channel product profits are relatively stable, so now many dealers in order to get more lucrative profits will also seize some engineering projects.
As the old saying goes, those who win the hearts and minds of the people win the world, and so does the industry. With the importance of channels gradually becoming apparent, LED display enterprises urgently need to improve their relationship with distributors. The relationship between the two sides has changed from a transactional one to a partnership one. Integrated operation of LED screen enterprises and distributors, realizing the group control of channel by LED screen enterprises, and forming an integrated system for dispersed distributors. Channel members work together to achieve their own or everyone’s goals, so that both can achieve win-win relationship.
In recent years, more and more attention has been paid to the relationship between the industry and distributors by LED display companies. The various distributors’congresses are continuing to promote exchanges between the two sides and enhance emotional communication. However, freezing three feet is not a day’s cold, even if the LED manufacturers and distributors are in perfect harmony, through the combination of dual access to the market, but also to do a good job of channel construction of the two preparations.